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Writer's pictureJason Beck

After marijuana measure’s failure, Florida’s hemp shops stand to benefit

Small businesses selling imitation marijuana products feared Amendment 3 would wipe them out. Will they profit from its failure?



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Hemp Shops Thrive Amid Florida's Cannabis Legalization Debate


In Florida, hemp retailers are filling a unique niche in the cannabis market. These dispensary-like shops sell marijuana-like products, offering an intoxicating experience without requiring the medical card needed for state-licensed marijuana dispensaries. However, this growing sector exists in a regulatory gray area, creating potential risks for businesses and consumers alike.


The Rise of Hemp Retailers in Tampa Bay


Tampa Bay is home to around 1,500 of Florida’s 9,500 hemp retailers, ranging from gas stations to dedicated shops like St. Pete 420, The Hemp Spot, and Chillum Mushroom & Hemp Dispensary. These stores sell edibles, vapes, and drinks derived from hemp plants, promising highs similar to marijuana but without the strict oversight of medical cannabis.


Their success is partly due to the failure of Amendment 3, which would have legalized recreational marijuana but likely favored large corporations already dominating Florida’s medical marijuana market. Small hemp retailers lobbied against the amendment, seeing it as a threat to their existence.


Hemp vs. Marijuana: A Legal Distinction


  • Hemp: By federal law, hemp contains less than 0.3% delta-9 THC, the main psychoactive compound in marijuana.

  • Marijuana: Contains more than 0.3% delta-9 THC and remains federally illegal unless used in state-sanctioned medical programs.


Hemp producers can legally sell products containing alternative intoxicants like delta-8 THC, a compound with similar but milder effects compared to delta-9. This loophole allows hemp shops to market products as accessible alternatives to marijuana.


Challenges Facing the Hemp Industry


Regulatory Crackdowns


Hemp products are subject to fewer safety regulations than medical marijuana. The Florida Department of Agriculture found over a million non-compliant hemp products on shelves since mid-2023, some containing harmful contaminants like mold and pesticides. Unlike medical marijuana companies, hemp retailers face inconsistent oversight, with inaccurate product labeling common.


Legislative Threats


While Gov. Ron DeSantis vetoed a bill to ban delta-8 THC earlier this year, future federal or state restrictions could disrupt the industry. A revised Farm Bill, expected from Congress in 2024, may impose stricter rules on hemp-derived products nationwide.


Corporate Competition


Had Amendment 3 passed, Florida’s cannabis market would likely have mirrored its medical system, where high licensing costs and vertical integration requirements limit small-business participation.


Advocates argued the amendment favored corporations like Trulieve, one of the state’s largest medical marijuana providers.


Health and Consumer Risks


Hemp products, though legal, lack the stringent testing and labeling required for medical marijuana. This creates potential health risks for consumers. Research on delta-8 THC and similar compounds is limited, leaving questions about their long-term effects unanswered.


“Without large-scale studies, it’s hard to provide guidance to the public,” said Amie Goodin, a marijuana researcher at the University of Florida. Inaccurate labeling and weak enforcement amplify these concerns, making it challenging for regulators to ensure product safety.


A Future in Flux


The hemp industry has rapidly expanded, carving out a space in Florida's cannabis landscape.


However, its future depends on evolving legislation, federal oversight, and the balance of power between small businesses and corporate cannabis giants.

For now, hemp retailers continue to thrive, offering consumers legal highs while navigating an uncertain regulatory landscape.

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