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DaySavers is offering what it is calling the “Ultimate Stoner Dream Job,” an opportunity to smoke and test out trending cannabis products, take part in an array of cannabis industry events, and share it with the world, all while getting paid over $70,000 per year.
Imagine getting paid to smoke, savor, and review a variety of ancillary pre-roll and smoking products. DaySavers is utilizing an alternative way to fill this unique creator position.
DaySavers is a compliant, transparent smoking accessories brand launched by Custom Cones USA. The company releases accessories such as Fill-a Blunts, Smoke Temple, and other top pre-roll, rolling paper, and cone brands.
One full-time creator and event marketer will be chosen to earn $70,420—complete with annual bonuses, travel expenses, and other perks. Applicants will also have the chance to be selected for one of many part-time jobs with similar tasks. The content creator’s role will depend on the type of content the applicant makes as well as the state they live in.
“The impetus behind it was looking for creative outlets,” says Custom Cones USA co-founder Harrison Bard. As social media influencers are difficult to reach for recruiters, Bard says they turned to alternative methods: “We wanted to cast out a wider net to reach more talent and people to work with,” he says.
“The reason why we call it a ‘dream job’ is because a lot of people are super passionate about cannabis but very few are able to actually be in the industry professionally,” he says.
Bard is a member of the Rolling Stone Culture Council, and co-founded Custom Cones USA, a leading ancillary company in the pre-roll space, working with publicly-traded LPs and MSOs, leading American brands, and companies of various sizes, with an emphasis on the pre-roll sector. This requires a know-how of paper science, pre-roll manufacturing technology and techniques, and a solid understanding of packaging and compliance regulations. Likewise, he needs a content creator with valuable connections in the sector.
“We're looking for someone that has a good grasp of social media in general, potentially content creators themselves, or has worked as a social media manager within a small or large company,” Bard says. “Candidates are really diverse, so they're going to need to stand out in the sense of if they have good writing skills, if they have interesting style in terms of being able to do photos and videos created by themselves, and then to be able to comfortable in front of a camera.”
“This person is a higher-level performer, very creative, delivering high quality, creative content,” says Bard.
Pre-Roll Product Domination
Pre-rolls are one of the fastest-growing product segments in the industry today—outperforming other product segments.
“There's a lot of different data points and they all point to one narrative: that convenience is king,” Bard says. “You can see that across industries, with service restaurants getting more popular, frozen meals providing much more healthy frozen meals and vegan frozen meals.”
The same concept is the same with pre-rolls that are already made, as well as other cannabis products. “The whole point of an all-in-one-disposable vape pen is that it’s fast, easy, and convenient,” he says. “And that kind of flies in the face of environmental sustainability, which is another huge trend, based on the data people are placing convenience over their care for environmental sustainability.”
People may talk about saving the environment, but they are talking with their wallets and still buying products that are convenient. A key point of the brand is testing everything for heavy metals, pesticides, microbials, and being transparent about what the product actually is. Bard explained how accessories are not regulated by anyone, whereas tobacco and cannabis products are heavily regulated by the FDA and so on. This creates a space where accessories are marketed freely.
“You've heard the term ‘rice paper’?” Bard asks. “That's a lie. There's really no such thing as rice paper. So that’s just like a marketing term, to get people to think that that paper was better than another paper.”
Applicants are encouraged to apply online, and submissions will be open from March 4th until April 20, 2024.
DaySavers and Custom Cones USA
So what are some of DaySavers’ flagship SKUs that are currently hitting the market?
“One of our favorites is going to be the Perfect Pack—an electronic pre-roll filling machine,” Bard says. “One of the main benefits of it is that it fills up products from the bottom to the top.” (Watch how it works here.) The idea of the Perfect Pack is to produce uniform pre-rolls in the shape of a cigarette, but it doesn’t leave loose filter tips like most other similar products do.
“And then the other really popular products are our Pre-Roll Tubes with tips. We have glass tips and flavored tips . And then all of those filters are available for roll your own.”
He went on to explain that for some, rolling is an art form and a ritual for proud of flavored wood for people. In most friend groups, there is a go-to roller. But then for other people, rolling can be hard, but the tubes make it much easier.
Bard explained how DaySavers and Custom Cones USA don’t use cheap botanical terpenes, or add aromas that are misleadingly marketed as “flavors.” They’re using the real thing: “Our wooden tips are actually flavored directly onto the onto the wooden tip infused on the outside of the so when you put it in your mouth, even without trying smoking, you can tastes it when you start licking your lips afterwards, that sweet sugar flavor.”
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